+84 24 3938 7215|Open 9 am – 9 pm every dayMade to order by hand (7–14 days) · Free delivery across Vietnam on orders from $34.78Free delivery from $34.78 · Made to order, 7–14 days
Chie dùpùdùpà
About us

CHIE
DÙPÙ
DÙPÀ

MODERN PRODUCTS WOVEN FROM TRADITIONAL STORIES

Chie Dupudupa was founded in 2011 to work alongside ethnic minority communities in preserving and developing traditional handmade textiles, adding sustainable livelihoods and spreading the beauty of local culture.

2011founded110Thai women working at our sewing workshop6provinces in our artisan network

Product categories

COLLECTIONS
H'mong Patchwork Brocade
Collection 1/5

H'mong Patchwork Brocade

Kitchen mat

Colourful pieces of H'mong brocade pieced together into bags, wallets and jackets, each with its own colour story.

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Small diamond-shape bag

Featured products

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Every piece is made when you order it and delivered in 7–14 days within Vietnam. Ordering from abroad? Message us and we will arrange shipping.

Truong Thi Thu Thuy, founder of Chie

Our inspiring story

The fate with ethnic textile

In 2008, Truong Thi Thu Thuy joined a JICA project to improve the sewing skills of artisans in ethnic minority areas. When the project ended in 2011, questions remained: what would the upland women do next, and where would their crafts go?

Chie was born to answer them: to create a sustainable outlet for traditional brocade weaving, and to share the cultural beauty of Vietnam's ethnic minorities.

"Chie" is a common name for Japanese women, chosen to remember the JICA experts who helped us. "Dùpùdùpà" means "in the forest, in the mountains" in the Thai language.

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Meet our artisans

Chie's local artisan network

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Na Sang II Cooperative

Na Sang II Cooperative

The Lao · Dien Bien

Chieng Chau Cooperative

Chieng Chau Cooperative

The Thai · Mai Chau, Hoa Binh

Dao Tien Brocade Group at Sung Village

Dao Tien Brocade Group at Sung Village

The Dao Tien · Da Bac, Hoa Binh

Pa Co H'mong Brocade Group (A Hiep Cooperative)

Pa Co H'mong Brocade Group (A Hiep Cooperative)

The Hmong · Moc Chau, Son La

Businesses, gifts, wholesale

Bulk orders and custom designs

We offer 10–35% off depending on quantity and can change materials and motifs to your brief. Our team supports you by email and WhatsApp.

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FRESH NEWS FROM OUR BLOG

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Indigo-dyed cloth drying on rocksH’mong brocade in Ha GiangDao brocade in Sa PaBeeswax drawing on H’mong hemp clothA field of hemp grown by H’mong womenHands of a woman dyeing cloth in indigo